Act on user activity, automate decisions and send messages in real time

Marketing automation software for software companies. Real time activity streams. Visual rule builder. Multi-channel messaging.

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Real time

Plug into user activity streams. In real time

Use popular real time data pipelines like Segment, Vero’s own Javascript, Ruby and other SDKs, Zapier and more to send user activity data to Vero in real time. Write rules to automatically filter, branch and message your users based on this data.

Collect data from one or a combination of:

  • Segment
  • Freshpaint
  • Zapier
  • Vero’s own SDKs
  • Vero’s form builder
  • … and more
Data stream

Visual programming language

Create and edit automations without writing code

Workflows help you visualize your users' messaging experience as you build it. With all the tools you need in one place, you and your team can quickly and confidently create and update user journeys without losing weeks waiting on the engineering backlog.

Workflow nodes Workflow nodes


Build your dream messaging scenarios

Designed so you can turn your ideas into reality, Vero Workflow's visual canvas enables you to build any event-driven messaging scenario. Welcome emails, inactivity notifications, alerts, automatic follow-ups based on message engagement, cross-channel notifications. From SaaS to eCommerce, Vero enables marketers to build automations that deliver results.

Onboard new users

Welcome, engage and help your users gain value from your offering.

Increase engagement

Use real time data to send your users helpful messages at the right moment.

Improve user retention

Deliver your users valuable content and reasons to engage with your product.

Don't compromise

Plus, all the details you’d expect

When it comes to marketing we know there are non-negotiables. We’ve got you covered.

Conversion tracking

Conversion tracking

Set a goal and easily track the success of your workflow against it.



Monitor the performance of your workflow and quickly identify opportunities for optimization.



All steps can be easily moved around, giving you full control over the order of logic, delays, and emails.

Send at a preferred time

Send at a preferred time

Deliver emails at a specified time in the user's timezone.

Transactional emails

Transactional emails

Override unsubscribes for important account servicing messages, such as password reset emails.

Detailed logs of everything

Detailed logs of everything

Drill down to the messages that have been sent to any device or user, along with their interactions.